2.28.2007

Are People Essentially Good?

Ervin Peretz thinks so. He got so hot and bothered during an argument over the concept, that he decided to try a little experiment to prove his point. That little experiment meant dropping six figures on start up costs for a new coffee shop in Kirkland, Washington called Terra Bite.

How does opening a coffee shop prove that people are inherently good? It doesn't. But not charging people anything and asking them to pay what they feel when they feel they should goes a long way toward providing the necessary evidence. So far, Ervin says, it seems that the people who pay more than enough or making up for those who don't.

You can read the article for yourself at AZ Central.

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